Why does a "Mac rumors" site have so many stories about phones, tablets, and watches?

Applerumors.com is an alias of this site, and more correctly describes the purpose of the site—to provide up-to-date news and rumors about Apple Inc. and its products.
MacRumors was established before Apple expanded its business from computers to the digital music, mobile phone, tablet, and smart watch markets and added products and services as varied as Apple TV, the iTunes Store, the App Store, iCloud, Apple Music, etc.
We still call it MacRumors because, frankly, that's what everyone knows it by.
Our news and rumors will continue to reflect Apple's business, wherever that takes us. We also cover stories of widespread interest to our regular readers, such as news and speculation about major software developers and third-party product and service vendors closely associated with or rivaling Apple.
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